Category Archives: Operations Management

Why is an Annual Marketing Plan Important?

In the past decade we’ve worked with thousands of clients in the aesthetic industry and it has become very clear that there are three key indicators required for growth and profit: finance, operations and marketing. From our experience we’ve discovered that there are specific systems and processes that practices can implement in order to take… Read More »


Can Company Culture Affect Company Profits?

Nothing is more important in aesthetic medicine than patient relations. When patients are spending their own money on elective procedures, the experience needs to be a good one, every single time.  Otherwise, you run the risk of them going elsewhere,  and they’ll bring their friends with them. It all begins with your staff.  There is… Read More »


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