A defined consultation structure will raise your patient closing ratios and provide more consistent results for your practice. While closing at a 50% ratio would make your practice successful, how does 75% sound? Before the Consultation Preparing for a successful close begins before the physician or consultant even meets the patient – it begins at […]
Profit Killer #7: Undefined Consultation Structure & Protocol Read More »
Most practice owners believe more leads would solve their financial challenges. Although this is sometimes true, more often the issue is that their leads do not result in appointments or consultations. Lead conversion is the ability to transfer a caller, a patient question at the front desk, an e-mail or online lead into an appointment
Profit Killer #6: Inability to Convert Expensive Leads Read More »
Want returning clients? Make sure they buy something on their way out. Research shows that the amount of retail products sold to a client during a visit impacts the likeliness of that client returning. If done correctly, retail sales can be a good way to add to your practice’s income and increase profit. We suggest picking one
Create A High – Volume Retail Practice To Increase Profit And Patient Retention Read More »
Create a website that sells: Worry less about looks and more about converting visits on your site into patient leads. Don’t get me wrong: A website does need to look good. But it has to be efficient as well. As an owner of a website you have a digital salesperson working for you 24 hours a day. Your
Profit Killer #3 – A Low Conversion Website Read More »
How To Set Clear Monthly Sales Goals With Team Buy-in If you feel uncomfortable with the financial analysis side of your business, you are not alone. Add to that the concept of open book accounting, and most business owners will start to balk. But knowledge is power: If you know and share your performance, and use it
Profit Killer #1 – No Clear and Measurable Financial Plan Read More »
In the past decade we’ve worked with thousands of clients in the aesthetic industry and it has become very clear that there are three key indicators required for growth and profit: finance, operations and marketing. From our experience we’ve discovered that there are specific systems and processes that practices can implement in order to take
Why is an Annual Marketing Plan Important? Read More »
Nothing is more important in aesthetic medicine than patient relations. When patients are spending their own money on elective procedures, the experience needs to be a good one, every single time. Otherwise, you run the risk of them going elsewhere, and they’ll bring their friends with them. It all begins with your staff. There is
Can Company Culture Affect Company Profits? Read More »
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Projected Growth Consulting Cancels Participation In Aesthetic Management Partners 2023 Owner Summit
September 20, 2023 Our team at Projected Growth Consulting eagerly anticipated connecting with our beloved community at Aesthetic Management Partners 2023 Owner Summit in Phoenix, Arizona, this year. Unfortunately, we regret to inform our community that we have had to make the difficult decision to withdraw our participation from this event.
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